
Light up the Night with Gloom Light
The logo was designed for scratchboard. The scratchboard graphics were digitized and used for the package design. This is a refresh of the “Starlight Candle Co”, and aims to completely reimagine the mood and theming of the brand, notably giving a goth, almost occult like theming and mood. This was done to better focus our audience and helps to attract a more edgy and Wiccan customer base.
The logo started out as a scratchboard design, and it was adjusted and cleaned up in Adobe Photoshop using various non-destructive techniques, along with using blending modes to apply texture. Then, these were formatted and placed onto a mock up.